Information Gathering and Ethics in Marketing

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Assignment 1: Information Gathering and Ethics in MarketingUsing  online library resources or the Internet, research and read two articles on information gathering and ethics in marketing.Respond to the following question:What ethical dilemmas do marketing professionals face in gathering information on customer bases through smartphones and social media?Submission Details:By Wednesday April 13 2016, in a minimum of 500 words,Support your work by citing sources according to APA standards.Assignment ComponentsInitial response was:Insightful, original, accurate, and timely.Substantive and demonstrated advanced understanding of concepts.Compiled/synthesized theories and concepts drawn from a variety of sources to support statements and conclusions.Discussion Response and Participation:Responded to a minimum of two peers in a timely manner.Offered points of view supported by research.Asked challenging questions that promoted discussion.Drew relationships between one or more points in the discussion.Writing:Wrote in a clear, concise, formal, and organized manner.Responses were error free.Information from sources, where applicable, was paraphrased appropriately and accurately cited.